Analyze the audience of customers visiting your website, how long they stay on the page, what articles they are most interested in on your website, and objective assessments of the website interface from Crazy egg Group Buy, Google tools. Analytics, Click Tale, … will help you improve the efficiency of your web activities, help readers have more active searches, thereby improving Conversion effectively. Analyze – evaluate website effectiveness
Here are just a few typical tools to analyze and evaluate website performance. Depending on the activities of each business. You can choose another tool to effectively assess the customer’s concerns about your website in the best way.
Crazy Egg Website
Support many features such as Click Tale including Mouse Move Heatmap. Display the clicks of visitors, evaluate which areas they are most interested in on your website.
Mouse Scroll HeatMap evaluates which articles have the most readers.
Based on analysis and reviews – Crazy egg Group Buy allows you to adjust the design and layout on your website Crazy Egg also provides additional utilities such as
Overlay: Percentage of clicks distributed on the website and where users tend to click more.
Confetti: Split the clicks that take place on the graph based on the traffic source.
Shows where visitors from Social Networks (Facebook) typically click and how their behavior differs from visitors from Google. Or other sources.
The advantage of Crazy Egg is that it allows you to see what your customers have done on your website. At the same time, the usefulness of the heatmaps on Crazy Egg. Will help you assess how to adjust the design and layout of the website to increase Conversions and be more effective.
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Google Analytics Website
As one of the most used tools today, Google Analytics provides useful information to users such as:
- Number of people visiting your website
- How long they stay on the site
- The number of new people as well as the number of old people returning to your site web
- From what sources do visitors to your website come from: Advertising – Search results – Social networks.
- What pages do users visit and where on the site they move?
In addition, Google Analytics also provides user behavior analysis information for your website such as the gender/age of the visitors.
What devices are the users accessing (laptop, tablet, smartphone).
Through those statistics, you can set up a statistical calculation of the number of shoppers. The value of goods sold or the number of email subscribers, etc.
Besides, Google Analytics also provides various reports such as charts and graphs. graphs. Parameters so you have an overview of user activity on your site.
Not only that, but the Google Analytics giant also links with Google Adwords and Web Master Tool allowing you to measure parameters in the same interface.
Because there is no fee from users, Google Analytics is a great support tool for evaluating website effectiveness from businesses.
Click Tale Website
Also one of the free tools for users, Click Tale is second only to Google Analytics in terms of the number of users.
It also measures customer visits to your website, but Click Tale records these activities with video based on the Recording Video tool. Besides Click Tale also provides many utilities for users such as: Mouse Move HeatMap: Display the clicks of visitors, evaluate which area they are most interested in on your website.
Mouse Click HeatMap: Which area of the website gets the most clicks.
Mouse Scroll HeatMap: Which article on the website has the most readers.
In addition, Click Tale also supports evaluating website conversion rates with many Filters and options, segmenting information to know which factors have the most impact on your website.
At the same time, with the analysis of the information fields on the website, you can also evaluate the effectiveness of each item on your website. As a result, it is possible to better allocate costs and resources to help the site perform at its best.
With its options, Click Tale also shows users what parts of the website design are not good to overcome to increase clicks as well as increase conversions.